psychadelics anonymous NFT NYC
Our agency dotdotdash worked with a well-known NFT creator to develop a new collection of NFT's to be launched at the NFT NYC event in 2022. Our team worked with the client to develop an executional strategy and timeline for the marketing of the new NFT's and launch event. We transformed the Ideal Glass Studios atrium and adjacent brownstone into a fully immersive experience, bringing the digital NFT to life in the physical space. This 4-day event featured full day programming, including food and beverage, speaker series, live artist painting, and DJ sets.